Friday, January 30, 2009

Studebaker Hangs On

An always depressing, but informative view of Studebaker's last days.

"No one expects any major Studebaker comeback (the company now has only one-half of 1% of the U.S. auto market), and Detroit would not be surprised if Studebaker eventually completed its exit from the auto business. But Studebaker is stubbornly hopeful. "We're living hand to mouth," says one executive, "but every day our hand gets to our mouth a little faster."

Read the full article at

No comments: